About Riyaad Edoo

Riyaad joined the Blueliner team in the summer of 2010 with years of experience in marketing and branding. In 2003, he and a team formed Seraphim Productions, a music marketing and management service, catering to artists in the greater NYC area. Seraphim aided in the branding, management, and marketing of artists in both traditional and digital mediums.

During this time, Riyaad also managed a retail store based in Brooklyn, NY. He oversaw operations, business and sales strategies, marketing, promotion, etc. During his tenure in management, the business saw it’s highest gross profits and highest profit margins in over 30 years despite a recession.

His experience in small business marketing was applied to a new position in 2010, where Riyaad began working as a branding consultant and marketer for a music and entertainment company based in New York City, where he still currently serves as a consultant.

In the Summer 2010, Riyaad joined Blueliner as an intern, before formally joining the company in December 2010. He is currently a project manager and the overseer of Blueliner’s In-House Marketing and Sales efforts.

 

Riyaad currently holds a BA in History and Religion from Hunter College