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Product Development

Blueliner’s global product development team works with entrepreneurs and product managers to guide the full life cycle, from conception through distribution.

Whether you have a new product, want to improve an existing product line, or are looking to reduce production costs, Blueliner’s product development solutions can get you there.

Our product development services involve:

1. Product Design and Branding [New York, Chicago, San Francisco]

2. Production and Packaging [China, Bangladesh and India]

3. Shipping, Warehousing and Fulfillment [Asia to U.S. - U.S. to World]

4. Marketing Plan [U.S. Offices]

5. Sales & Distribution, Direct/Online and Retail [Worldwide]

6. ROI Tracking and Analysis [U.S. Offices]

As entrepreneurs, Blueliner Project Managers understand the risks inherent in product development, and therefore, we help our clients operate with eyes wide open in their markets. Our industrial design and marketing teams collaborate to ensure that new product design and development serves a true purpose in the marketplace.

  • Is the product an upgrade of an existing product line?
  • Does the product totally change how things are done in an industry?
  • Does the product have potential to become its own industry?
  • What is the most cost effective way to marketing this product line?

Whether you have a new product, want to revamp an existing product line, looking to reduce production costs or upgrade your product brand and packaging, Blueliner’s product development solutions can guide you from A to Z. The best way to learn more about our process is to see what we have done for our clients. Blueliner has taken brands from scratch to the shelves of the world’s top retailers, such as Walmart, Sears and Sharper Image.

Benefits of working with Blueliner:

  • Enormous costs benefits compared with U.S. industrial design and manufacturing companies
  • Full cycle product development, including marketing planning and realistic budgeting through profitability
  • Transparency in cost of goods sold, procurement and sub-contractor relationships
  • Regular reporting, tracking to milestones
  • Expectations and deliverables met with every project
  • Marketing support, if necessary
  • Privacy and confidentiality

For a free consultation, contact a product development specialist today.


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