Blueliner introduces Christopher Walbert as the new Web Marketing Manager. He will assist the in-house marketing strategies at Blueliner, overseeing web content on the corporate news and blog pages. His hands are also involved with the web initiatives of our clients, providing SEO, SEM and web marketing strategy.  He has extensive experience in search, online display, affiliate markeing, social media, and mobile.

Chris comes to Blueliner from Baltimore, Maryland with eight years of experience in digital media.  He spent the last three with Media Works as their Digital Media Manager. He led all digital initiatives for the client base, which ranged from travel, automotive, real estate, health care, education, and government accounts.

Before Media Works, he spent five years with the health and wellness company Medifast, inc. There, he served as a brand manager and oversaw a $20 million advertising budget. Medifast’s e-commerce business grew from $3 million to over $40 million in two years with Chris’ stewardship. Last but not least, he was the chief architect and strategist for the development of MyMedifast.com, a private online community for Medifast customers.

CEO Arman Rousta gives a ringing endorsement, saying that, ”Chris is a first rate Search Marketing professional, whose career I’ve been tracking for several years now.  He is a multi-faceted team player who can take also charge of client accounts, presentations and pitches.  Given his nice balance of copy writing and quantitative skills, I have high hopes for Chris and what he can do for Blueliner’s Search and Social Media Marketing teams.”

We give Chris a hearty welcome to the Blueliner family.  His diverse range of abilities will prove invaluable to our clients and staff.