BluelinerNY.com launches with new social media features (October 4, 2007)
The shift has happened - traditional advertising agencies are jumping on the interactive boat to meet the needs of their blue chip clients. Search Engine Marketing (SEM) firms are incorporating online video, social media and interactive PR to diversity strategies beyond Pay Per Click and SEO. Web analytics firms are being acquired by search engines and creative agencies are becoming more technical to meet the ROI demands of clients.
Where does that leave full-service interactive agencies that have always integrated online and offline campaigns into the media mix? Precisely in the right place.
Blueliner, LLC, a full-service, interactive marketing agency specializing in web development, marketing and creative media services, announced the launch of BluelinerNY.com, a new website with social media features and resources for entrepreneurs and marketers.
Blueliner Marketing was founded by two entrepreneurs Arman Rousta and Dali Singh, in yes, the basement of their Jersey City home. Five years later, Blueliner has grown to become one of the fastest-growing agencies in the US.
Headquartered in the heart of NYC, Blueliner is now a global operation with offices in Bangladesh, India and China and follows the ‘World is Flat’ business model of 24/7 implementation and ROI-centric marketing methodologies. When you walk into the NYC office, you’ll meet Imran from Bangladesh, Caleb from Kansas, Dali from India, David from Chicago and Arman from Iran. The diverse office environment quietly resonates with the company’s vision and offshore business model.
“How can the world, individuals and organizations best adapt to new media and technologies, effectively, without being overwhelmed? While that sounds like a broad, over-arching aim, I find it to be relevant to how we operate and what Blueliner aims to be. This vision is true to our entrepreneurial make-up”, says Arman Rousta, Blueliner’s CEO.
With the launch of BluelinerNY.com, business professionals can take advantage of educational resources like the 7 Pillars of Internet Marketing and Opening an Office in Asia podcasts, informative blogs, webinars and featured spotlights on established entrepreneurs, media folks and bloggers.
About Blueliner Marketing, LLC
Blueliner is a full-service interactive marketing agency specializing in web development, marketing and creative media services. Blueliner seeks to utilize its entrepreneurial, media and web technology skills, to achieve brand recognition and maximize ROI for a select group of clients who offer innovative and meaningful products.
To learn more, visit www.bluelinerny.com, or contact Dali Singh at dali[@]bluelinerny.com, 212.904.1240.
