Internet Marketing Blog

Internet Marketing Blog for the Serious Entrepreneur.

Facebook Applications - The New Interactive Marketing Trend

Friday, March 14th, 2008

What commercial businesses are doing to capitalize on a unique platform The industry for Facebook applications has exploded since the dramatic moment when Mark Zuckerburg first announced that he would make the programming that supported the popular social network available to programmers (see "Facebook’s FoodFight: A Marketer’s Data Dream Field"). ...

Yahoo Microsoft! Yahoo Google!

Tuesday, February 5th, 2008

What does it Take to Topple a Search King? It was last week that I was talking a group on my friends about the state of Yahoo!, and what to expect from the company at a users perspective. It didn't look good. With shares falling, job cuts looming and an ...

MySpace Moving Into New Internet Marketing Arena

Wednesday, January 23rd, 2008

MySpace and new marketing. No one in 2004 ever thought that MySpace and contemporary media platforms where synonymous. But its four years and a $580 traditional million major media buyout later. MySpace, still the highest trafficked Social Networking site with 110 million active users a month. Now in 24 countries, the ...

Social Media Marketing: Lessons from a Matchmaker

Tuesday, January 8th, 2008

Match.com is the latest Corporation to try it's hand at the the world of Facebook Match.com's latest attempt to generate a wider social media user base has made big news, but faces even bigger challenges. In what objective social media experts might call a match (har!) made in interactive ...