Internet Marketing Blog

Internet Marketing Blog for the Serious Entrepreneur.

Blueliner Launches Seekadventure.com for IZOD Fragrance - along with a Facebook Marketing Strategy

Wednesday, July 2nd, 2008

Hi Everyone. Part case study, part call to arms in this post here. I just wrapped up phase one of a killer web development project, as some of you know through our DMA Webinar Series articles. Blueliner was tapped to conceive, develop, launch and handle marketing for IZOD's first foray ...

Can I Get a Degree in Facebook?

Tuesday, April 22nd, 2008

A new faculty in Stanford University in the heart of Silicon Valley has turned their attention towards a new course that blends modern culture and social media psychology. So now students prepare to learn the secrets of Facebook and other social aspects of modern web. The Psychology of Facebook is the ...

Facebook Applications - The New Interactive Marketing Trend

Friday, March 14th, 2008

What commercial businesses are doing to capitalize on a unique platform The industry for Facebook applications has exploded since the dramatic moment when Mark Zuckerburg first announced that he would make the programming that supported the popular social network available to programmers (see "Facebook’s FoodFight: A Marketer’s Data Dream Field"). ...

President 2.0

Friday, January 25th, 2008

Considered one of the longest campaigns in American history, beginning nearly two years prior to the election day. The 2008 race for the White House is crowded and full of interactive PR, social media, new internet marketing, new avenues of media revenue and voter attraction. Diverging from previous campaigns where a ...

Social Media Marketing: Lessons from a Matchmaker

Tuesday, January 8th, 2008

Match.com is the latest Corporation to try it's hand at the the world of Facebook Match.com's latest attempt to generate a wider social media user base has made big news, but faces even bigger challenges. In what objective social media experts might call a match (har!) made in interactive ...

What Internet Marketing Activists Know About Marketing

Monday, December 3rd, 2007

How do animal rights activists relate to your interactive marketing plan? Well, they may just have the secret for making your site a smash success in the virtual sector. Let me explain Camille Hankins of Brooklyn, NY, runs an animal rights group, called Win Animal Rights (WAR). The ...

Has Social Media Sold Its Soul?

Sunday, November 25th, 2007

And Should Marketers Be Willing to Purchase It? On November 7, Mark Zukerburg made the announcement that marketers have been holding their breath for over the past few weeks. In an effort to garner more ad revenue, Facebook will sell the information displayed on the profiles of over 50 million users ...

Facebook’s FoodFight: A Marketer’s Data Dream Field

Thursday, October 11th, 2007

So we all know the biggest news in social networking. That’s right, it’s Facebook, the site whose clean design and safety features have made it the fastest growing, if not largest, hot spot on the web. Students love it (professionals too) and with 43 million users posting unprecedented levels of ...