Monday, March 8th, 2010
Google's personalized search has been around for some time. But, it was mostly in experimental stage. Google recently updated their Personalized Search for good. Their personalized search is based on "log in" as well as cookies (when you are not logged in). Recently, they made it a permanent feature.
When you are not logged ...
Posted in 7 Pillars of Internet Marketing, Search Engine Optimization | No Comments »
Thursday, March 4th, 2010
I started with the Blueliner family back in late October of 2009. I had a strong desire to enter the world of digital media, but little experience. Over time, I have learned some about the peripatetic nature of this industry. The frenetic pace of digital media can be dizzying to ...
Posted in Interactive Marketing, Interactive PR, Marketing, Marketing Agencies, Mobile Applications, Mobile Marketing, Online Advertising, Search Engine Optimization, Small Business, Social Media Marketing, web development | No Comments »
Friday, February 26th, 2010
The rise of social media has allowed for our society to connect in more ways than ever. Connections from the past resurface and develop new identities, and connections from the present bring future promise. Nevertheless, it can be difficult to manage the several profiles that float in cyberspace. The minds ...
Posted in Business News, Online Advertising, Search Engine Optimization, Social Media Marketing, search engine marketing | 1 Comment »
Friday, February 19th, 2010
It was reported yesterday that the Yahoo and Microsoft search deal has been approved in the US and Europe. Microsoft will supply all results seen when searching Yahoo, for both paid and natural listings. Obviously there are huge technological issues to work through, but if all goes as planned, the ...
Posted in Online Advertising, Pay Per Click (PPC), Search Engine Optimization, search engine marketing | 2 Comments »
Wednesday, February 10th, 2010
Yesterday, Google announced a new feature within Gmail called Google Buzz. Google Buzz is, essentially, a collection of actions on the social web, viewed through the filter of your Gmail contacts. By assuming that your Gmail contacts are the people you are most interested in keeping in touch with, Google ...
Posted in Business News, Interactive Marketing, Marketing, Mobile Marketing, Social Media Marketing | 7 Comments »
Wednesday, January 20th, 2010
The internet buzzes about the iPhone 4G debuting on the Verizon network. Critics thought that carrying the Nexus One and Droid would be counterproductive for Verizon, and it would seem unusual for Apple to announce a new carrier right after unveiling a new product. I'm sure that Droid users who ...
Posted in Business News, Marketing, Mobile Applications, Mobile Marketing, Online Advertising, Search Engine Optimization, Website Analytics | No Comments »
Friday, January 15th, 2010
Next week, I will talk with a Blueliner staff member about the future of mobile advertising in Blueliner's business model. In the meantime, many large companies like Apple and Google gobbled up firms like AdMob and Quattro Wireless. They are learning how to target specific marketing campaigns for a segmented ...
Posted in Business News, Mobile Applications, Mobile Marketing, Online Advertising, eCommerce | No Comments »
Wednesday, January 6th, 2010
The men from Google have done it again. Yesterday, they launched the new smartphone called Nexus One. It carries many of Google's key applications and will take the Android phone to a higher level with integrated soft and hardware. We will see if it can segment itself from the Verizon ...
Posted in Online Advertising | 1 Comment »
Thursday, December 17th, 2009
The executives at Google are up to some more new tricks. At their annual Search Event in Mountain View, California, they unveiled some tools for web and mobile applications that we can use on upcoming client projects. Take a look:
Posted in Online Advertising | No Comments »
Friday, May 8th, 2009
Here I outline recommendations for President Obama, his new CTO - Aneesh Chopra - and The Big 3 (Google, Yahoo and MSN) on how to deal with and stop click fraud. Will they act? Stay tuned. I'll keep you posted!
Posted in 7 Pillars of Internet Marketing, Click Fraud, Interactive Marketing, Online Advertising, Pay Per Click (PPC) | 1 Comment »
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