Thursday, February 18th, 2010
As our channels of communication widen and our consumer shopping experiences change, retailers must make adjustments to their target strategies. Best Buy has revamped their website in order to keep their consumer base engaged on several channels, including social media, mobile applications, and traditional stores. I visited the site this ...
Posted in Business News, Flash, Marketing, Mobile Marketing, Online Advertising, Search Engine Optimization, Social Media Marketing, Website Design, eCommerce | No Comments »
Thursday, January 14th, 2010
The marketplace for electronic readers started to intensify at the end of 2009. Amazon's Kindle was the pioneer, but several companies have developed their own tablets, such as Barnes and Noble and Sony. In this short blurb on AdAge.com, Mike Vorhaus talks about their potential as revenue streams for advertisers ...
Posted in Interactive Marketing, Mobile Marketing, Online Advertising | 1 Comment »
Friday, January 25th, 2008
Considered one of the longest campaigns in American history, beginning nearly two years prior to the election day. The 2008 race for the White House is crowded and full of interactive PR, social media, new internet marketing, new avenues of media revenue and voter attraction.
Diverging from previous campaigns where a ...
Posted in Blog Marketing, Email Marketing, Interactive Marketing, Interactive PR, Marketing, Mobile Marketing, Online Advertising, Public Relations, Search Engine Optimization, Social Media Marketing, Video Sharing, Website Analytics, World, eCommerce | 2 Comments »
Wednesday, January 23rd, 2008
MySpace and new marketing.
No one in 2004 ever thought that MySpace and contemporary media platforms where synonymous. But its four years and a $580 traditional million major media buyout later. MySpace, still the highest trafficked Social Networking site with 110 million active users a month. Now in 24 countries, the ...
Posted in Business News, Interactive Marketing, Interactive PR, Marketing, Mobile Marketing, Online Advertising, Public Relations, Social Media Marketing, Video Sharing, Website Analytics, World, eCommerce | 4 Comments »
Thursday, November 29th, 2007
It's made a splash for online merchants across the virtual marketplace, but many still aren't on board. Are you?
For the uninitiated, "Cyber Monday" takes place on the Monday after Thanksgiving. It is the internet retailer's answer to the legendary discounts, high sales volume, and shopping frenzy of ...
Posted in Affiliate Marketing, Interactive Marketing, Online Advertising, Website Design, eCommerce | No Comments »
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