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Introducing The Tweet ButtonAugust 12, 2010 – 3:33 pm |
 Abdul Fattah Ismail |
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Today, Twitter officially launched the “Tweet” button. Aesthetically, the image is nice. It evokes the firm’s cloudy theme and has some shadowing to soften up the blue. The button is a partnership with TweetMeMe, the organizer of Twitter’s data set. The button aims for readers to share content more efficiently. Once content is passed on, then Twitter will suggest followers to that account. Now, let’s account for the effects of this news.
This button could prove as a watershed moment for Twitter. The button upgrade initially appears to be a response to the ‘Like’ button of Facebook. ‘Like’ has been leveraging data between its personal profiles and web domains, resulting in a wealth of transactions. Nick Halstead of TweetMeMe states that this announcement is to strengthen the position of each side rather than generate revenue. The recent suggestion algorithm used by Twitter supports this statement. Tweeters aren’t in love with the interface, however, and seek adjustments.
Website designers and SEO methodologists will delight in the simpler button’s ability to manage click counts. Once these steps are made, then developers can use the new DataSift to leverage all that information into creating new streams. DataSift pledges to build search rankings through fast rule processing, reflecting real-time status. Hashtags will add value for the firm as advertising for corporate accounts. The program is in development, planning to surface in the near future.
