youtube
Linkedin
twitter
Facebook
Where did Google make their money in 2011?January 24, 2012 – 7:37 pm |
 Damjan Arsovski |
|||
The internet marketing software company WordStream published an interesting infographic about Google’s 2011 revenues. The data in the infographic is based on Google’s investor reports and financial tables and is stating the facts in a very nice visual format.
Google’s 2011 revenues were a total of 37.9 billion dollars… yes, 37.9 billion, with a B. The most interesting fact is that 96% of the revenue came from advertising.
Thanks to companies like StateFarm, Progressive, Amazon, Macy’s, Sears, Quicken Loans, Lowe’s, Booking.com and many others like them that spend millions of dollars per year bidding for keywords like “new york hotels” with average CPC of $7.68 (used by Booking.com), “zumba dance dvd” with average CPC $5.18 (amazon), “self employed health insurance” with a extremely high CPC of $43.39 (eHealthInsurance), “cheap hybrid cars” bidding for average CPC of $15.57 (Cars.com) Google made its billions.
Below you can find the infographic with all the breakdowns and stats…
Source: http://www.wordstream.com/blog/ws/2012/01/23/google-revenues
