Archive for the ‘Small Business’ Category
Wednesday, May 28th, 2008
I reviewed the analytics reports this week from several client campaigns and was impressed by the significant amount of leads that were generated from Google and Yahoo's Local Search listings. The best part about it is that we didn't have to spend a dime to get our clients listed ...
Posted in Interactive Marketing, Online Advertising, Search Engine Optimization, Small Business | 4 Comments »
Friday, February 22nd, 2008
Wow, what a year 2008 is so far. With a heated race for the White House, the largest viewership of any Super Bowl to date (a consistent 97 million), not to mention the outcome, and the largest Internet merger looms. That's the good, the bad is the sub prime ...
Posted in Business News, Small Business, World | 2 Comments »
Thursday, December 27th, 2007
Over the past couple of weeks I have taken the time to evaluate the issue of offshore outsourcing, a controversial topic which brings out intense passion from those who discuss it, no matter what side they are one. In my first entry, I discussed the issue of jobs, how many ...
Posted in Business News, Offshore Outsourcing, Small Business, World | No Comments »
Monday, December 24th, 2007
It's the most wonderful time - of the year...
...if you happen to be twelve years old, that is, and counting down the days towards a 10 day vacation filled with loads of time on Disney's Virtual Magical Kingdom, new toys, and no homework (no, I'm not jealous of my little ...
Posted in Business News, Small Business, World | No Comments »
Monday, December 17th, 2007
We are pleased to announce that Blueliner Marketing’s case study in offshore outsourcing work to Bangladesh, as well as quotes from CEO Arman Rousta, have been used as the primary source for a front-page article in Crain’s New York Business, "Outsourcing Moves to Bangladesh".
The article discusses how Bangladesh is ...
Posted in Business News, Offshore Outsourcing, Public Relations, Small Business, World | 1 Comment »
Friday, December 14th, 2007
Last week I talked about the issue of offshore outsourcing, and the complexity of the arguments that surround any conversation on this topic. Specifically, I discussed the issue of jobs, how many people claim to have lost jobs to the people of other countries as a result of offshore outsourcing, ...
Posted in Business News, Offshore Outsourcing, Small Business | No Comments »
Tuesday, November 20th, 2007
Can a web site designer really learn anything from upcoming trends in the world of physical product packaging? Contrary to popular belief about the two different branches of design, packaging trends and web site design trends are actually derived from the same complex combination of fashion, evolving design philosophies, shifts ...
Posted in Graphic Design, Small Business, Website Design | No Comments »
Wednesday, October 31st, 2007
Ahh promotions: classic tool in the proverbial shed of the seasoned advertiser, bastion of customer relations, and possessor of the rare talent for making customers feel simultaneously like a pampered VIP and triumphant bargain hunter. They get people in the store, on your site, or on the phone, and will ...
Posted in Affiliate Marketing, Online Advertising, Small Business | No Comments »
Thursday, October 18th, 2007
Engaging your customers on the virtual sales floor
Customers have come because you have something they need, whether it’s an extra graphics card or a new piece of real estate, and the most important thing you can do is engage them. You should greet them subtly, offering assistance (NOT a ...
Posted in Small Business | No Comments »
Thursday, October 11th, 2007
So we all know the biggest news in social networking. That’s right, it’s Facebook, the site whose clean design and safety features have made it the fastest growing, if not largest, hot spot on the web. Students love it (professionals too) and with 43 million users posting unprecedented levels of ...
Posted in Interactive PR, Online Advertising, Public Relations, Small Business, Social Media Marketing | No Comments »