Internet Marketing Blog

Internet Marketing Blog for the Serious Entrepreneur.

Archive for the ‘Public Relations’ Category

Facebook Applications - The New Interactive Marketing Trend

Friday, March 14th, 2008

What commercial businesses are doing to capitalize on a unique platform The industry for Facebook applications has exploded since the dramatic moment when Mark Zuckerburg first announced that he would make the programming that supported the popular social network available to programmers (see "Facebook’s FoodFight: A Marketer’s Data Dream Field"). ...

Marketing News: The Rebirth of The Industry Standard

Wednesday, February 13th, 2008

The once mighty must during web 1.0 has returned - The Industry Standard. Starting in 1998 it quickly rose to sell a record 7,558 advertising pages in 2000, making it 300 pages. The unfortunate victim of the dotcom crash it was bought up by IDG in bankruptcy court for $1 ...

President 2.0

Friday, January 25th, 2008

Considered one of the longest campaigns in American history, beginning nearly two years prior to the election day. The 2008 race for the White House is crowded and full of interactive PR, social media, new internet marketing, new avenues of media revenue and voter attraction. Diverging from previous campaigns where a ...

MySpace Moving Into New Internet Marketing Arena

Wednesday, January 23rd, 2008

MySpace and new marketing. No one in 2004 ever thought that MySpace and contemporary media platforms where synonymous. But its four years and a $580 traditional million major media buyout later. MySpace, still the highest trafficked Social Networking site with 110 million active users a month. Now in 24 countries, the ...

Featured in Crain’s New York Business

Monday, December 17th, 2007

We are pleased to announce that Blueliner Marketing’s case study in offshore outsourcing work to Bangladesh, as well as quotes from CEO Arman Rousta, have been used as the primary source for a front-page article in Crain’s New York Business, "Outsourcing Moves to Bangladesh". The article discusses how Bangladesh is ...

Facebook’s FoodFight: A Marketer’s Data Dream Field

Thursday, October 11th, 2007

So we all know the biggest news in social networking. That’s right, it’s Facebook, the site whose clean design and safety features have made it the fastest growing, if not largest, hot spot on the web. Students love it (professionals too) and with 43 million users posting unprecedented levels of ...

Blueliner Interview’s Rod Kurtz, Senior Editor of Inc Magazine

Thursday, October 4th, 2007

For all you entrepreneurs, marketing directors, VPs and public relations professionals that are interested in landing press in one of the most popular magazines in the country, Inc Magazine, check out our latest interview with Rod Kurtz, Senior Editor at Inc. Rod touches on many important topics including how to ...