Archive for the ‘Interactive Marketing’ Category
Friday, March 12th, 2010
At the end of March, many Americans will find the Census ballot in their box. The population count is taken every decade, and it's impact on the community at large will prove infectious. The Census provides federal funding for schools, hospitals, job training centers, emergency centers, and highway projects. It ...
Posted in Business News, Interactive Marketing, Marketing, Marketing Agencies, World | No Comments »
Wednesday, March 10th, 2010
In a recent article from Advertising Age, Patrick Sarkissian of Sarkissian Mason, makes an argument that metrics are killing creativity in advertising. He feels that many shops have been overly reliant on improving their data technology rather than trusting their instincts. To quote Shakespeare, I feel that this is much ...
Posted in Business News, Interactive Marketing, Marketing Agencies, Online Advertising, Search Engine Optimization, search engine marketing | No Comments »
Friday, March 5th, 2010
As part of the AdVision awards, Global Advertising Strategies organized today's panel, Going Viral, Going Global: Harnessing Social Media. Blueliner CEO Arman Rousta is joined on the panel by moderator Craig Kanalley from Huffington Post, Ed Spiegel of RentMineOnline.com, Scott Cherkin of Travel Ad Network, Daniel Luxemburg from SnapDragon Consultants, and Toby ...
Posted in Business News, Interactive Marketing, Interactive PR, Marketing, Marketing Agencies, Mobile Applications, Mobile Marketing, Online Advertising, Search Engine Optimization, Social Media Marketing, Website Analytics, World, search engine marketing | 1 Comment »
Thursday, March 4th, 2010
I started with the Blueliner family back in late October of 2009. I had a strong desire to enter the world of digital media, but little experience. Over time, I have learned some about the peripatetic nature of this industry. The frenetic pace of digital media can be dizzying to ...
Posted in Interactive Marketing, Interactive PR, Marketing, Marketing Agencies, Mobile Applications, Mobile Marketing, Online Advertising, Search Engine Optimization, Small Business, Social Media Marketing, web development | No Comments »
Thursday, March 4th, 2010
Tonight, Blueliner will join Global Advertising Strategies at The AdVision Awards in Times Square at the legendary B.B. King Blues Club. In its fourth year, the ceremony is an international competition that honors the best advertising in the Russian language. The union is a meeting of the minds seeking to ...
Posted in Interactive Marketing, Marketing, Marketing Agencies, World, search engine marketing | No Comments »
Thursday, February 18th, 2010
As many know, the philanthropy industry is very dependent on corporations, small and large, for contributions on many levels. The balance sheets of corporations are stabilizing due to reduced inventory and personnel, but corporate hiring, and namely, giving has yet to rebound. E-mail marketing is the most common ...
Posted in 7 Pillars of Internet Marketing, CRM, Email Marketing, Interactive Marketing, Online Advertising, Small Business, Social Media Marketing | 1 Comment »
Wednesday, February 17th, 2010
The earthquakes in Haiti this past January brought a lot of grief and sorrow to many across the world. In fact, the estimation of damages caused is still being calculated at this very second. Nevertheless, the advent of social media has been an overwhelming factor in stabilizing relief for the ...
Posted in Business News, Interactive Marketing, Marketing, Mobile Applications, Mobile Marketing, Social Media Marketing | No Comments »
Friday, February 12th, 2010
Today marks the beginning of the 2010 Olympic Winter Games in Vancouver. The Olympics has long captured the attention of a global audience and has given us countless memorable moments throughout its long history.
Now, in the age of social media, fans have the opportunity to follow their favorite athletes even ...
Posted in Interactive Marketing, Marketing, Social Media Marketing, World | 1 Comment »
Wednesday, February 10th, 2010
Yesterday, Google announced a new feature within Gmail called Google Buzz. Google Buzz is, essentially, a collection of actions on the social web, viewed through the filter of your Gmail contacts. By assuming that your Gmail contacts are the people you are most interested in keeping in touch with, Google ...
Posted in Business News, Interactive Marketing, Marketing, Mobile Marketing, Social Media Marketing | 7 Comments »
Friday, January 29th, 2010
As an interactive media agency, we bring boundless energy and passion to our clients. Unfortunately, some critics believe that online advertising has serious room for improvement. Heed the words of Phillip W. Sawyer.
The argument
[caption id="attachment_650" align="alignleft" width="100" caption="Phillip W. Sawyer"][/caption]
Posted in Business News, Interactive Marketing, Online Advertising | No Comments »