Internet Marketing Blog

A Love of Color

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Smashing Magazine is an outstanding source of web design news and link for building the best web page possible.  It also provides valuable tutorials, such as this one.  Cameron Chapman discusses how to use color in a multi-part series called “Color Theory for Designers”.  He takes an exploratory view on color’s subjective nature and how the right color scheme can affect your digital strategy in terms of traffic, brand development, and ultimately, brand equity.  This feature can provide some invaluable feedback on Blueliner’s future direction with web development.  Take a look.