2010: The beginning of the Transformation Decade
January 7, 2010 – 1:58 pmAs we begin a new decade, we have a lot of uncertainty within the world of interactive marketing and the global capitalist structure at large. David Houle, as a futurist, recently discussed his vision for the upcoming decade. Please read a sample below:
In the next ten years there will be a level of transformation probably unmatched in human history:
- Humanity’s relationship to communication technology is rapidly changing and will bring on-going transformation socially, culturally and economically.
- Media will be completely different that it is today. We are only at the initial creative destruction phase of it now.
- Economic metrics will need to be transformed both on national and global levels
- How countries define defense will be transformed given the shape changing nature of our enemies and the threats that face us.
- Energy and energy use will be transformed from the 20th century ways we look at it and use it still today. Alternative and renewable energy development and use will create great new wealth and will transform landscapes and how we live
- Education is no longer serving the needs of people and society; it will be transformed. K-12 education will be dramatically transformed in the next ten years. For a large part of the population it will become K-14.
- The medical breakthroughs around the corner will make 2010-2020 the most transformative decade in medical history. This is not just due to the actual discoveries, but to what they will make us face and the moral decisions we will confront for the first time.
Click on this link to read the article.

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