Geo-tagging on YouTube Effects
July 14, 2008 – 11:25 am
(2 votes, average: 4.5 out of 5)
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Web 3.0 has been called the semantic web. As the content we’ve been tossing online gets properly tagged, we’ll continue mashing the data into more useful applications. One of those more useful apps is the advanced search tab on Youtube. I would have to guess that capturing even a small percentage of their 74 million users with your geo-tagged video could evoke smiles.
Insuring that your videos are tagged properly for local content is key. It’s like making sure your zip code is easy for the Google bots to find on your pages. The flip-side of this is the Google Earth YouTube layer.
With the Google Earth YouTube layer visible, users will see all the videos tagged for an area in that particular spot on the map. Imagine your video being the only one sitting on top of your town’s most popular landmark. Okay, that’s probably not going to happen in New York, LA or SF but it just might be possible for your clients where you promote your services. Searching videos might already be a part of your SEO strategy or it might be time to give it some thought. Searching for specific videos isn’t always an easy task as noted by Stephanie Olsen on CNET.
Localized ads will also play a large role as Google brings in more video advertising. Don’t forget web accessibility and the most important aspect of any video, the story. The semantic web also needs compelling stories as much as a bunch of geo-tagged, rich content. It’s totally okay if you’re the only one that can find your homemade high school prom video.
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