Internet Marketing Blog

Internet Marketing Blog for the Serious Entrepreneur.

Archive for October, 2007

Promotions: Succeed Without Attracting the Nightmare Customer

Wednesday, October 31st, 2007

Ahh promotions: classic tool in the proverbial shed of the seasoned advertiser, bastion of customer relations, and possessor of the rare talent for making customers feel simultaneously like a pampered VIP and triumphant bargain hunter. They get people in the store, on your site, or on the phone, and will ...

Confessions of a Frustrated Web Site Shopper

Monday, October 29th, 2007

What your customers are thinking as they get off your site I used to love shopping on the internet, but a recent, frustrating online shopping experience (for data plans) has totally changed that. The sites I visited were complicated to navigate, employed poor site search engine optimization, and tucked the products ...

Instant Sales Chat: “Can I help u w/ anything”

Thursday, October 18th, 2007

Engaging your customers on the virtual sales floor Customers have come because you have something they need, whether it’s an extra graphics card or a new piece of real estate, and the most important thing you can do is engage them. You should greet them subtly, offering assistance (NOT a ...

Connecting Clients to Customers through Social Media Optimization

Thursday, October 18th, 2007

Every few years major changes take place on the internet and often times this is driven by the way the internet is used. A major shift in the use of the internet has been taking place. The shift is one of transformation from finding information through search engines and buying ...

Hello, this is Google…Can you hear me now?

Wednesday, October 17th, 2007

The biggest buzz in the cell phone business lately has been the entrance of the iPhone from lux technology designer Apple and the way that it may, or may not, shake up the smart phone business. Between its much-hyped entrance to the market, deals with Google Maps, controversial $200 ...

Facebook’s FoodFight: A Marketer’s Data Dream Field

Thursday, October 11th, 2007

So we all know the biggest news in social networking. That’s right, it’s Facebook, the site whose clean design and safety features have made it the fastest growing, if not largest, hot spot on the web. Students love it (professionals too) and with 43 million users posting unprecedented levels of ...

Virtual EcomXpo (E-Commerce Expo) Kicks Off Tomorrow

Monday, October 8th, 2007

Tomorrow, is the start of the EcomXpo.  This is a virtual online trade show that takes place every six months.  Maybe your feet are weary from attending too many trade shows where you walk a concrete conference room floor for hours going booth to booth to booth picking up a ...

YouTube Has 10 Seconds to Sell Your Product! 10…, 9…, 8…,7…

Friday, October 5th, 2007

Since Google made the infamous purchase of YouTube, the wildly popular video sharing site, we have all speculated, along with investors, how Google planned to make back its reported $1.65 billion. It appears as if Flash, the popular animation software, is the answer to this mystery. Late this summer, Google ...

Blueliner Interview’s Rod Kurtz, Senior Editor of Inc Magazine

Thursday, October 4th, 2007

For all you entrepreneurs, marketing directors, VPs and public relations professionals that are interested in landing press in one of the most popular magazines in the country, Inc Magazine, check out our latest interview with Rod Kurtz, Senior Editor at Inc. Rod touches on many important topics including how to ...

Number of Blog Conventions Approaching the Number of Blogs

Thursday, October 4th, 2007

There are dozens of blogging conventions happening every month. These conventions are not coming together because a bunch of teenagers pooled their savings to rent out the Las Vegas Convention center every other month. They are happening because blogging is rapidly becoming a very important part of internet business. American Idol ...