Archive for October, 2007
Wednesday, October 31st, 2007
Ahh promotions: classic tool in the proverbial shed of the seasoned advertiser, bastion of customer relations, and possessor of the rare talent for making customers feel simultaneously like a pampered VIP and triumphant bargain hunter. They get people in the store, on your site, or on the phone, and will ...
Posted in Affiliate Marketing, Online Advertising, Small Business | No Comments »
Monday, October 29th, 2007
What your customers are thinking as they get off your site
I used to love shopping on the internet, but a recent, frustrating online shopping experience (for data plans) has totally changed that. The sites I visited were complicated to navigate, employed poor site search engine optimization, and tucked the products ...
Posted in Online Advertising | No Comments »
Thursday, October 18th, 2007
Engaging your customers on the virtual sales floor
Customers have come because you have something they need, whether it’s an extra graphics card or a new piece of real estate, and the most important thing you can do is engage them. You should greet them subtly, offering assistance (NOT a ...
Posted in Small Business | No Comments »
Thursday, October 18th, 2007
Every few years major changes take place on the internet and often times this is driven by the way the internet is used. A major shift in the use of the internet has been taking place. The shift is one of transformation from finding information through search engines and buying ...
Posted in Affiliate Marketing, Blog Marketing, Email Marketing, Search Engine Optimization, Social Media Marketing, Website Analytics | 2 Comments »
Wednesday, October 17th, 2007
The biggest buzz in the cell phone business lately has been the entrance of the iPhone from lux technology designer Apple and the way that it may, or may not, shake up the smart phone business. Between its much-hyped entrance to the market, deals with Google Maps, controversial $200 ...
Posted in Mobile Marketing, Online Advertising | No Comments »
Thursday, October 11th, 2007
So we all know the biggest news in social networking. That’s right, it’s Facebook, the site whose clean design and safety features have made it the fastest growing, if not largest, hot spot on the web. Students love it (professionals too) and with 43 million users posting unprecedented levels of ...
Posted in Interactive PR, Online Advertising, Public Relations, Small Business, Social Media Marketing | No Comments »
Monday, October 8th, 2007
Tomorrow, is the start of the EcomXpo. This is a virtual online trade show that takes place every six months. Maybe your feet are weary from attending too many trade shows where you walk a concrete conference room floor for hours going booth to booth to booth picking up a ...
Posted in Affiliate Marketing, Interactive PR, Online Advertising, Social Media Marketing | 1 Comment »
Friday, October 5th, 2007
Since Google made the infamous purchase of YouTube, the wildly popular video sharing site, we have all speculated, along with investors, how Google planned to make back its reported $1.65 billion. It appears as if Flash, the popular animation software, is the answer to this mystery. Late this summer, Google ...
Posted in Interactive PR, Online Advertising, Social Media Marketing | No Comments »
Thursday, October 4th, 2007
For all you entrepreneurs, marketing directors, VPs and public relations professionals that are interested in landing press in one of the most popular magazines in the country, Inc Magazine, check out our latest interview with Rod Kurtz, Senior Editor at Inc.
Rod touches on many important topics including how to ...
Posted in Interactive PR, Public Relations, Small Business | No Comments »
Thursday, October 4th, 2007
There are dozens of blogging conventions happening every month. These conventions are not coming together because a bunch of teenagers pooled their savings to rent out the Las Vegas Convention center every other month. They are happening because blogging is rapidly becoming a very important part of internet business.
American Idol ...
Posted in Blog Marketing | No Comments »